Anecdotal evidence: I've been involved in a few Tesla evaluations in Austria, and one thing that was common to all of them, conclusions-wise was "Tesla is a typ

Anecdotal evidence: I've been involved in a few Tesla evaluations in Austria, and one thing that was common to all of them, conclusions-wise was "Tesla is a typically American car, but not your typical poorly-designed American car - just a bit better quality, in general, than your average American car" - but still, Tesla is not viewed anywhere nearly as high-quality in terms of production, as BMW or Mercedes-Benz models in this same market. People are only buying Tesla in Austria because of the energy factor - not because they prefer the design over what Mercedes-Benz can do. And the moment these European manufacturers start competing on energy features, Tesla becomes less palatable, except for those looking for that "counter-market American caché" ..