I've noticed that I was interpreting the question incorrectly. In the past I thought it was "why did you chose this company over all others?". But if you think

I've noticed that I was interpreting the question incorrectly. In the past I thought it was "why did you chose this company over all others?". But if you think of it as "what aspects of our company do you find interesting?" it becomes a quite regular question which I can easily answer honestly.