From the article: "As Zuckerberg was still on stage, an analyst leans over to me and says, 'They just changed local commerce forever.' It wasn’t even lunchtime

From the article: "As Zuckerberg was still on stage, an analyst leans over to me and says, 'They just changed local commerce forever.' It wasn’t even lunchtime yet." I'll be a contrarian. They're keeping up with their neighbors. Groupon, Living Social, Yelp, Foursquare. It's all part of the race. The interesting thing for me is that reading the article generated my idea on a way to do better: offer the "local discounts" without the privacy intrusions, overly intensive emailing, or any of the other trade-offs that current solutions have as a byproduct.