At what point will Apple start innovating again rather than playing catch up? I can think of only a couple of truly useful and unique things they have on their

At what point will Apple start innovating again rather than playing catch up? I can think of only a couple of truly useful and unique things they have on their phones currently: iMessage and Airdrop. Meanwhile you have companies like Google & Huawei leveraging both cloud and on-device AI to improve things like Camera ability and battery life.