3 ms·
Jim Balsillie actually tried to change course, open up, and monetize BBM. He was shot down hard by the rest of the board, who thought hardware was the way to go
by 29083011397778 8y ago
Jim Balsillie actually tried to change course, open up, and monetize BBM. He was shot down hard by the rest of the board, who thought hardware was the way to go. I can't imagine how much that would sting, considering a couple years later Whatsapp would be sold for billions. Taken from the book mentioned in the article actually, Losing the Signal, before anyone asks for a source.
- na85 8y agoI was an avid bbm user and when they brought in the monetization changes I quickly grew to detest the app. If that was his vision at work, then I'm not surprised it failed. Monetized bbm was/is a spammy, irritating mess.