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Why would McDonald's want to do the delivery if Uber volunteers to do it losing money?
by kgwgk 8y ago
Why would McDonald's want to do the delivery if Uber volunteers to do it losing money?
- gmueckl 8y agoExploiting a business partner that is operating at a loss is a bad move when said partner is providing a significant part of your revenue. You are placing that revenue in jeopardy without good reason. But in the McDonalds/Uber case I don't think that Uner is imortant enough to McDonalds.
- yomly 8y agoHow does the product/revenue work when McDonald's are all franchises - does McD corporate have a first-order incentive to worry about delivery revenue?