Larry and Sergei have all of the actual power, that's why it matters. Power = Responsibility. If it were arbitrary pools of shareholders, they they really woul

Larry and Sergei have all of the actual power, that's why it matters. Power = Responsibility. If it were arbitrary pools of shareholders, they they really wouldn't have direct and material power, only enough really to punt the CEO and influence a few things here and there. Larry and Sergei are sitting on billions, and many more future billions as a result of the machine they have created, if they're going to live up to their own ethos they can't just punt the hard things off. So yes, now 'it's hard' and the externalities are coming home to roost.