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Amazon got it under ICANN's New gTLD program. There have been over 1200 TLDs allocated: https://icannwiki.org/New_gTLD_Program https://icannwiki.org/New_gTLD_Pr

Amazon got it under ICANN's New gTLD program. There have been over 1200 TLDs allocated: https://icannwiki.org/New_gTLD_Program https://icannwiki.org/New_gTLD_Program

mejari 8y ago
This is How, not Why
- Kalium 8y ago
  The "Why" is because Amazon decided to keep the gTLD for itself, rather than act as a registrar. The document linked by grandparent also goes into the historical background of how this process came to pass.