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Interesting. How were geographically and socio-economically diverse were these surveys? Were they verified? It's hard to assess these results without knowing:

Interesting. How were geographically and socio-economically diverse were these surveys? Were they verified? It's hard to assess these results without knowing: 1. how many of those teens had any choice; 2. how many teens had an informed choice; 3. how many teens reported having no phone.

amanzi 8y ago
With regards to "geographically and socio-economically diverse" - those details are on page 2.
npunt 8y ago
The choice bit is I think decently covered by the future purchase intent questions. The diversity / proper sampling of respondents is definitely questionable though.