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>Treating young people like they are less savvy or reasoned about the decisions is always a mistake. I am not sure it is always a mistake. People have made bil
by RcouF1uZ4gsC 8y ago
>Treating young people like they are less savvy or reasoned about the decisions is always a mistake.
I am not sure it is always a mistake. People have made billions of dollars by doing. Look at how sneakers are advertised and sold. On a more sinister note, take a look at the whole Joe Camel cigarette advertising campaign.
- threeseed 8y agoMost people who are buying expensive sneakers are not young. And it's nothing to do with advertising and everything to do with fashion, hobby, exclusivity etc. Likewise bringing up cigarette is ridiculous since it ignores the fact that they are highly addictive.
- mandelbrotwurst 8y agoSome would argue that smartphones are addictive.
- ghettoimp 8y agoRight, not at all like phones :)
- hn_throwaway_99 8y ago> Likewise bringing up cigarette is ridiculous since it ignores the fact that they are highly addictive. To be addictive you need to start, and the cigarette companies knew that if you made it out of your teenage years without smoking, there was almost no chance you would start smoking. All of that marketing worked on teenagers specifically due to peer pressure and desire to fit in/be cool. And it's repeating itself with Juul. Virtually no 20+ year old non-smokers wake up one day and think "I want to start a vaping habit."