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So the value prop is markdown. Besides that, you have to compete equally with Mailchimp, etc which is impossible. Why not offer your markdown parsing as a servi
by dplgk 8y ago
So the value prop is markdown. Besides that, you have to compete equally with Mailchimp, etc which is impossible. Why not offer your markdown parsing as a service layer on top of existing providers' APIs?
- chris140957 8y agoEffectively, that's exactly what I'm doing with AWS.
- MattyMc 8y agoYou can definitely compete with the likes of Mailchimp. It's a big market.
- BjoernKW 8y agoReliable mail deliverability is no small problem, however, and one that by and large has already been solved by other providers. If a new competitor enters this market that competitor will have to solve this problem again without being able to provide an additional benefit to customers. So, building your own email delivery infrastructure - even if by merely using existing cloud-based infrastructure such as AWS SES - might prove to be an uphill battle. It might still be worth it though in order to remain independent of third parties.
- PerfectElement 8y ago> you have to compete equally with Mailchimp Why would they need to compete equally with Mailchimp?
- bhouston 8y agoMailChimp is crazy expensive for mailing lists of size.
- jonathanbull 8y agoIf this is a problem you're having, I recommend checking out a service that integrates with Amazon SES. This is what we do (EmailOctopus.com) but there are plenty others out there. You'll generally save up to 5x on Mailchimp prices.
- shortformblog 8y agoI've been using EmailOctopus for more than two years and would highly recommend it! (This is unsolicited, by the way.)
- jonathanbull 8y agoSo glad to hear this!
- jonathanbull 8y agoSpeaking as a direct competitor of Mailchimp (CEO of EmailOctopus.com), I strongly disagree. It's an enormous market and there are plenty of ways to differentiate yourself.
- jen729w 8y agoSome of us actively dislike what Mailchimp has become and welcome the alternatives.
- dplgk 8y agoSame here.
- _asciiker_ 8y agoFounder of Sentopia.net here... I actually agree, we would love to integrate a better campaign editor in our platforms, since we have our own delivery engine and don't rely on Amazon SES.