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> Critically, we observe significant skew in delivery along gender and racial lines for "real" ads for employment and housing opportunities despite neutral targ
by woliveirajr 8y ago
> Critically, we observe significant skew in delivery along gender and racial lines for "real" ads for employment and housing opportunities despite neutral targeting parameters.
Authors states that even when advertisers are very inclusive in the target selection (trying to reach a broader public), optimization with neutral parameters can lead to kind of discrimination.As I understand, this would prevent some people from getting specific products, job offers, opportunities, you name it, simply because >they don't see it. Might not affect the advertiser (or might even be beneficial, on average?