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What's the logic for publishers, here? "If we add this feature, we will immediately bounce 19% of our traffic." Why would you do that? Or is this a scam thing w
by basseq 8y ago
What's the logic for publishers, here? "If we add this feature, we will immediately bounce 19% of our traffic." Why would you do that? Or is this a scam thing where that 19% just proved they aren't suckers, so you don't want to waste your time on them?
- deleted 8y ago[deleted]
- bunderbunder 8y agoProbably, the ad revenue from a person who will accept push notifications and then keep coming back to the site, following links and wasting hours and hours, is worth that of many, many, many cranky people like me.
- codedokode 8y agoYou bounce 19% of your traffic but some other 30% might accidentally agree to the notifications and now you can bump your traffic every day by sending them. Those 19% are probably useless people with adblockers that never give their email or click any ads so you lose nothing anyway. Also, you can send ads using notifications and earn money.
- PaulHoule 8y agoToday there is very little trust in search engines on the part of web sites so if they get a visitor today they want very badly to get a line on that person so they can keep them coming back. That 19% of people are not monolithic. Probably some people understand what is going on, other people just realize it just another distraction, it is like having a homeless person try to sell you a macbook in San Francisco. A quality of life thing.