To use a baseball analogy, you're looking for a catcher that hits .300 and 30 HR. Catcher is one of the most defensively demanding positions in baseball. Find

To use a baseball analogy, you're looking for a catcher that hits .300 and 30 HR. Catcher is one of the most defensively demanding positions in baseball. Finding a player with all those defensive tools AND that can hit at an All-Star level is incredibly rare, which is why players like Joe Mauer easily get $100MM contracts. But as other people indicated, you don't need Joe Mauer on your team. You really just need to him to show up for a few weeks, teach you some basics and give you some tips, and you can do the actual heavy lifting yourself. 20% of this stuff is figuring out concepts like how you would build an effective SEM bidding system and determine whether it's working, the 80% is actually executing (ie. figuring out the bidding algorithm). TLDR; Find a contractor, pay him enough per hour to make it worth his while, profit.