I think a big part in communication lies in moderation. Instead of dumping a huge list of things someone can do differently, give it to people in small, easily

I think a big part in communication lies in moderation. Instead of dumping a huge list of things someone can do differently, give it to people in small, easily doable chunks. It makes it much easier to change when the change is small. Work slowly towards the end goal and it should hold more people to the actual change. It would be hard to get people to just give up air travel/their car just outright.