Perhaps this reflects what VCs want to see in your pitch (one of these), but an entrepreneur will hopefully not set out to "build a $100m business" but try to s

Perhaps this reflects what VCs want to see in your pitch (one of these), but an entrepreneur will hopefully not set out to "build a $100m business" but try to solve real problems. Amazon gets > $500 from normal customers and > $2500 from Prime members per year according to Morgan Stanley, FWIW. Aiming for $10/user from ads is aiming too low (and was already shunned as a business model soon after 2000).