If their base salary is decent, then it might not be surprising at all. Determining whether an individual stays in a particular job involves multiple weighted v

If their base salary is decent, then it might not be surprising at all. Determining whether an individual stays in a particular job involves multiple weighted variables. To give an example, once an individual has a base level of financial security, salary could easily become less important than time spent with loved ones. But there are some people who will give the maximum weighting to money no matter what, and companies which optimize for this variable will always need to outcompete all other companies on salary to retain employees. In this case, it's no surprise that their retention rates are relatively low. Looking at the article that you referenced, I notice that the companies with the highest retention rates aren't the ones with reputations as having the highest salaries.