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I wonder what Living Social is doing these days in revenue? It may be difficult, but you can't convince me it can't be replicated for far under $5 Billion. In m
by enjo 16y ago
I wonder what Living Social is doing these days in revenue? It may be difficult, but you can't convince me it can't be replicated for far under $5 Billion. In my small sample Groupon hardly has a ton of brand loyalty and they certainly haven't penetrated the larger mindshare in the same way companies like Google or Facebook have.
Google surely knows something that I don't... but I just can't imagine them shelling this type of money out for something like this.
- vladd 16y agoGoogle could build it for sure, but they can't have any guarantees that it won't turn into a failed Wave or Lively. They already have coupons for local listings ( http://www.google.com/local/add/coupons http://www.google.com/local/add/coupons , Google sign in required) and I don't see that anywhere near as popular as Groupon. On the other hand, their ad business could benefit greatly from a coupon/promotion system that actually works. They already have advertisers pouring in billions of dollars, just imagine the leverage of owning the world's leading coupon platform as well --they just need to improve revenue by 10% or so and you have 0.5 billions more each year, which is enough to justify the 5 billion price tag.