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Google is great but I definitely wouldn't put Facebook ad clicks anywhere near the quality of Google ad clicks.

• product50 8y ago
  If anything Facebook's clicks are much more reliable than Google's since Facebook shows almost all its ads on its O&O properties where there is 0 potential for fraud. A lot Google's mobile ads are via AdMob which are shown on third party apps which Google doesn't own - which can lead to scenarios where the publisher may be upto some mischief.
  • radium3d 8y ago
    AdMob is O&O by Google. I would say mischief is doable on both platforms since it is up to the developer to implement either SDK within their apps. This is why it is important to monitor conversion rates and be selective as to which apps your ads appear on. You could select Google's apps only for example.
    • product50 8y ago
      You don't know the definition of O&O. Please get a sense of what you are debating about before typing away. O&O means that the app/site where, in this case, the ad is shown is owned and operated by Google. That is absolutely not true for AdMob.
      • radium3d 8y ago
        No, I do know the meaning of owned and operated. What I stated is true as well, admob is O&O by Google. Facebook ads can appear on non O&O content the same as admob via their audience network. Both networks have options to advertise on just their O&O website or apps. Do you understand now?
        • product50 8y ago
          Comparing AdMob to Facebook Audience Network is like comparing a lemon to a watermelon. Majority of FB's display revenue comes from ads on their own properties. This is not true for Google where their display network dominates their display ad spend. Anyways, the fact that I have to explain all these things tells me you are pretty new to this and don't understand things deeply enough to have this debate. I will sign off.
          • radium3d 8y ago
            You need to readjust your experience meter.