It didn't use to be better? In TV, breaking movies by ads is a long-established practice (as is product placement); advertisements defined genres as "soap opera

It didn't use to be better? In TV, breaking movies by ads is a long-established practice (as is product placement); advertisements defined genres as "soap operas" long before internet was a thing; newspapers and magazines were always covered with ads. Internet used to be different, but not really that much, ads were always there (1-millionth customer is an old internet trope, etc).