A product is one part of a business. It isn't everything. I built a product, and I've managed to sell it to some companies and turn it into a small business. I

A product is one part of a business. It isn't everything. I built a product, and I've managed to sell it to some companies and turn it into a small business. It's been making me some pocket money for about 18 months now. But still, when I think about it, I'm always excited to get up in the morning and hack on the project. What I'm not excited to do, is to pick up the phone and sell it to people. I realised this towards the tail end of 2017, and decided I should co-found companies instead. I can take care of building the product, and my co-founders can do the business/sales/marketing stuff that I hate doing. I've since started two companies with co-founders. I found all of them (or rather, they found me) through Co-Founders Lab (I have no affiliation with CFL, and I don't pay for my account, and they don't pay me). One of the projects is bootstrapped; I put my time into writing the code, and my partner has put about £10k into various costs, and he's spent his time negotiating deals with companies. With the other project, I am writing all the code (at least for now), and my partners are pitching investors and building business relationships with what will be our first beta users. We have funding committed from investors, and we have large companies who have agreed to be beta partners. Would I ever have achieved this on my own? No. Never. No chance.