4 ms·
I'm not drawing conclusions, but I do want to point you to the end of the link you provided: From Wiki: By the mid 2010s, woke had been adopted as a more gener
by wtvanhest 8y ago
I'm not drawing conclusions, but I do want to point you to the end of the link you provided:
From Wiki: By the mid 2010s, woke had been adopted as a more generic slang term and has been the subject of memes and ironic usage.[10] For example, MTV News identified it as a key teen slang word for 2016.[16] In The New York Times Magazine, Amanda Hess raised concerns that the word has been culturally appropriated, writing, "The conundrum is built in. When white people aspire to get points for consciousness, they walk right into the cross hairs between allyship and appropriation."[12]
- z5h 8y agoI'm not clear on what you want me to get from that passage. I think the word is too culturally loaded. It seems like the kind of potential problem one would avoid when naming a company or creating a brand.
- wtvanhest 8y agoThat the word seems to have multiple meanings to multiple people. This particular team may not have thought about the word the way you (and others) did. I also recognize the parallels between this and say, a confederate flag. Some people in the deep south truly believe that it is not racist. But... the vast majority of people in the US believe it is a racist symbol. You don't want your company name to be the equivalent of that. IMO, they should probably revist and rename. More to your point, if I named a company, I'd probably google the name a few times which would reveal the other possible meanings.