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This really puts things in to perspective. Subscription startups looking to get some percentage of the population to pay $10 a month can never reach the scale o
by scrumbledober 8y ago
This really puts things in to perspective. Subscription startups looking to get some percentage of the population to pay $10 a month can never reach the scale of google advertising when they are extracting nearly that much value on average from every single person.
- bduerst 8y agoWell that's part of the problem inherent with the subscription model, isn't it? Google can make >$100 a click for ads on mortgages or insurance keywords, but subscription models are locked in to revenue that doesn't scale with the category of use - unless they become some sort of affiliate service.
- londons_explore 8y agoA friend of mine bought a house from a cost-per-click ad... If the seller has $1000 per click, that's really going to distort the market...
- lostmsu 8y agoIf you are comparing with Netflix, then you should consider family accounts, where many people share that $8/m