A similar set of properties can be applied to web startups as well: market is saturated, competition is strong, and the consumers are much more conservative tha

A similar set of properties can be applied to web startups as well: market is saturated, competition is strong, and the consumers are much more conservative than you think (unless if you happen to be in Silicon Valley). Keep in mind that the consumers of web startups have a very short attention time-span. Sometime there's a good reason why web-startups are tiny part of the European ecosystems. Even if you want to have more, the market doesn't necessarily agree with your personal point of view (I don't mean to criticize you, I'm just pointing out that there might be bias in your view)