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How do buyers trust you that your data is actually legit and not something you made up?
by dominotw 8y ago
How do buyers trust you that your data is actually legit and not something you made up?
- kthejoker2 8y agoFinally, a use case for blockchain ... Jokes aside, let the market figure it out. Authorized aggregators (Qualtrics, Nielsen) will emerge; ad tech will compete for your real data; correlations will continue behind the scenes between your behavior (the thing the companies actually own) and your data; maybe you never will, and we're back to guessing which half of your marketing is working.
- dominotw 8y agoany solution will need fb to authenticate that data is legit and FB will never provide such a service.
- kthejoker2 8y agoNo, any solution just needs to incentivize people to share real data. If I don't share where I live, you can't make useful showtime recommendations, if I don't share who my friends are, you can't send me their cat memes, etc The market will solve this, FB can play along or go jump.