9 ms·
For example, in the UK a punnet of strawberries in the supermarket has a little rectangle of bubble wrap glued into the bottom of it. It is there to reduce the
by abainbridge 8y ago
For example, in the UK a punnet of strawberries in the supermarket has a little rectangle of bubble wrap glued into the bottom of it. It is there to reduce the amount of physical damage to the fruit. It looks like it couldn't do anything. But the food companies would love not to have the extra cost of the rectangle of bubble wrap and the gluing process. They do it because it works.
- GordonS 8y agoI always thought it's more like a nappy than bubble wrap; it's always stained with the colour of the fruit, so assumed it was there to absorb moisture from bruised fruit.
- abainbridge 8y agoOh yeah, sometimes there's a nappy thing, but I'd say bubble wrap is more normal for strawberries. I think the nappy thing is impregnated with something that absorbs ethylene. See http://www.itsfresh.com/Absorbing_Ethylene.html http://www.itsfresh.com/Absorbing_Ethylene.html The bubble wrap can be seen in a photo in this BBC article: http://www.bbc.co.uk/blogs/monthwithoutplastic/2008/08/in_search_of_the_naked_strawbe.html http://www.bbc.co.uk/blogs/monthwithoutplastic/2008/08/in_se...