If I was advising Apple on how to react to this manufactured crisis, I'd use it as an opportunity to voluntarily raise whatever royalty payment(s) go directly t

If I was advising Apple on how to react to this manufactured crisis, I'd use it as an opportunity to voluntarily raise whatever royalty payment(s) go directly to the artists. They already pay more to artists than Spotify, but the best way to win the argument is to make the comparison comprehensively unambiguous. Turn it into a competition on which service supports the artists more.