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They used to do it absolutely everywhere, with insane consistency. They almost always used the construction "with iPhone" and never "your iPhone" or "an iPhone"
by blasdel 16y ago
They used to do it absolutely everywhere, with insane consistency. They almost always used the construction "with iPhone" and never "your iPhone" or "an iPhone". The only such strings I would find would be stuff like "your iPhone Developer Program membership".
They relaxed their style considerably after they started using the term "iOS" — they no longer need to use the same term to refer to both the abstract device and the one in your hand, though they still do quite a lot.
They've been doing it for at least 10 years, there's lots of "with Mac" and "with iPod" in their old copy text. It's something I can easily imagine Jobs having a fetish for.