4 ms·

At the past 3 places I've worked, we've setup Snowplow Analytics (https://snowplowanalytics.com/ https://snowplowanalytics.com/) and would strongly recommend it

At the past 3 places I've worked, we've setup Snowplow Analytics (https://snowplowanalytics.com/ https://snowplowanalytics.com/) and would strongly recommend it over GA, Segment, and other third-party systems. If you're looking for a first-party system, Snowplow is an amazing setup.

pavel_tiunov 8y ago
Showplow is great and cost effective. AWS Cloudfront, Lambda and Athena make it possible to create fully serverless setup on top of it. There's an open source example of such setup: https://statsbotco.github.io/cubejs/event-analytics/ https://statsbotco.github.io/cubejs/event-analytics/
derekdahmer 8y ago
I looked into Snowplow but was intimidated by their Trackers/Collectors/Enrich/Storage/Data Modeling/Analytics flow. How hard is it to setup? Does it come with a UI to easily view, sort and filter these events into graphs like Mixpanel or Amplitude?
- mejakethomas 8y ago
  Snowplow is awesome - it doesn't come with a UI but here's a sample of what data is included: https://github.com/snowplow/snowplow/wiki/canonical-event-model https://github.com/snowplow/snowplow/wiki/canonical-event-mo... A pretty common move is to drop this data into redshift/snowflake and query it with Mode/Looker/Tableau/whatever. Athena is a viable option as well, until you get into higher data volumes and don't want to pay for each scan. Context: I'm a tech lead (data engineering) @ a public company, have set this system up 15+ times @ numerous other companies, and could not live without it at this point. Current co's snowplow systems process 250M+ events per day peaking @ 300k+ reqs/min, on very cost-efficient infra.
- elbac 8y ago
  @derekdahmer Try Indicative https://www.indicative.com https://www.indicative.com. (I’m the CEO) Our platform is a customer analytics platform, similar to the ones mentioned, but has a one-click integration for Snowplow based data warehouses. It is designed for product and marketing teams, to easily perform customer behavioral analysis without the direct need for data teams or coding skills.

pavel_tiunov 8y ago

Showplow is great and cost effective. AWS Cloudfront, Lambda and Athena make it possible to create fully serverless setup on top of it. There's an open source example of such setup: https://statsbotco.github.io/cubejs/event-analytics/ https://statsbotco.github.io/cubejs/event-analytics/

derekdahmer 8y ago

I looked into Snowplow but was intimidated by their Trackers/Collectors/Enrich/Storage/Data Modeling/Analytics flow. How hard is it to setup? Does it come with a UI to easily view, sort and filter these events into graphs like Mixpanel or Amplitude?

mejakethomas 8y ago
Snowplow is awesome - it doesn't come with a UI but here's a sample of what data is included: https://github.com/snowplow/snowplow/wiki/canonical-event-model https://github.com/snowplow/snowplow/wiki/canonical-event-mo... A pretty common move is to drop this data into redshift/snowflake and query it with Mode/Looker/Tableau/whatever. Athena is a viable option as well, until you get into higher data volumes and don't want to pay for each scan. Context: I'm a tech lead (data engineering) @ a public company, have set this system up 15+ times @ numerous other companies, and could not live without it at this point. Current co's snowplow systems process 250M+ events per day peaking @ 300k+ reqs/min, on very cost-efficient infra.
elbac 8y ago
@derekdahmer Try Indicative https://www.indicative.com https://www.indicative.com. (I’m the CEO) Our platform is a customer analytics platform, similar to the ones mentioned, but has a one-click integration for Snowplow based data warehouses. It is designed for product and marketing teams, to easily perform customer behavioral analysis without the direct need for data teams or coding skills.