It should be noted that the developers are in New Zealand, a notorious country for those who love such risky (outdoor) behaviours. It is a niche market as you s

It should be noted that the developers are in New Zealand, a notorious country for those who love such risky (outdoor) behaviours. It is a niche market as you say, but I'll not be surprised that they'll sell enough to cover costs. Also, I can't imagine it would be so they can go off-road alone: everyone knows to take a buddy.