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>People do have mailboxes, mailing addresses and receive letters at least once in a while. Nothing they receive in their mailbox holds their attention long, th
by liability 8y ago
>People do have mailboxes, mailing addresses and receive letters at least once in a while.
Nothing they receive in their mailbox holds their attention long, the attention market is dominated by digital media.
>Again, they drive cars, use public transit, walk on streets, etc
With headphones in or bluetooth paired. Who the hell reads a billboard? Who pairs their cellphone with their car, or owns headphones? Damn near everybody. Just try to buy a new car without Bluetooth.
Old propaganda distribution channels are dead men walking, and everybody knows it. Unless you're advertising a chicken wings and cleavage bar at the next exit, you're a damn fool for paying for a billboard.
- p1necone 8y agoI don't pay any more attention to ads on facebook than I do to ads on billboards, or flyers in the mail. It all goes in the trash figuratively or literally. My brain has been effectively trained to pattern recognize advertising and filter it out, as it is so ubiquitous and so very rarely actually useful. Old propaganda distribution channels might be dead men walking, but the new ones are just as much (anecdotally).
- dnautics 8y agoI can name at least three of the snowflake data billboards, I know c3-iot is hiring, and espetus has two billboards (one in San Mateo and one at the 101/80 junction). And I mostly ride the 280, and don't eat that much meat.
- mhaymo 8y agoTimes Square billboards still sell for thousands of dollars a day. Do you have any evidence for your beliefs?