> But initiatives like this would require all of society to contribute - from members of the public to business and political leaders. This means almost nobody

> But initiatives like this would require all of society to contribute - from members of the public to business and political leaders. This means almost nobody is going to contribute. Sad but true - we can't change the world by asking everybody to change. We have to invent a replacement framework that will be both so great everybody (both customers and businesses) will love it and at the same time by-design almost impossible to use a wrong way. Sir Tim has already invented a framework everybody wanted but failed the second part. Now he is inventing a new kind of web addressing the second part but seemingly fails the first part :-(