Interesting: The original application for "FACE" was filed in 2005, for a UK social network called FaceParty. Doc: http://tmportal.uspto.gov/external/PA_TOWUser

Interesting: The original application for "FACE" was filed in 2005, for a UK social network called FaceParty. Doc: http://tmportal.uspto.gov/external/PA_TOWUserInterface/OpenServletWindow?serialNumber=78980756&scanDate=2008102939051&DocDesc=Application&docType=APP&currentPage=1&rowNum=29&rowCount=30&formattedDate=01-Dec-2005 http://tmportal.uspto.gov/external/PA_TOWUserInterface/OpenS... If you look at the documents, it seems as if Facebook scooped the mark up around 2008: http://tmportal.uspto.gov/external/portal/tow?SRCH=Y&isSubmitted=true&details=&SELECT=US+Serial+No&TEXT=78980756# http://tmportal.uspto.gov/external/portal/tow?SRCH=Y&isS... Can anyone more versed in trademark law parse out what exactly happened?