Seems like a reasonable trade-off to me. Increased food wastage is a problem with entirely short-term consequences, and the opportunity to save this wasted food

Seems like a reasonable trade-off to me. Increased food wastage is a problem with entirely short-term consequences, and the opportunity to save this wasted food will spur new innovations. We're capable of shipping eggs very well in low grade recycled paper; there are surely ecological solutions for other foods to be found.