I understood, my argument is against the very premise of said law, the notion that consumers are rationale entitles that make conscious choices, specially conce

I understood, my argument is against the very premise of said law, the notion that consumers are rationale entitles that make conscious choices, specially concerning society and long term issues. Now, if you do agree with my idea that as a general rule, consumers are irrational individuals that don't ponder or simply comprehend the consequences of their choices (not least because they're fools but because of the complexity of markets and supply chains) , specially on a social level, or are forced to make choices as a result of their economic standing; then the idea of consumers voting for companies becomes some kind of a caricature mocking the notion of voting and choice.