The larger issue is that Amazon does not treat each product equally. When you search for an item, they don’t necessarily even show you the “best item” — most bo

The larger issue is that Amazon does not treat each product equally. When you search for an item, they don’t necessarily even show you the “best item” — most bought or highest reviews. Products which buy advertisements or Amazon’s own brands are bubbled up: its not an even playing field in this sense.