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Wow, this is one of the better attempts to monetize an environmentalists' identity. This could literally be a wrapper around bing/google, very little investmen
by edmundsauto 8y ago
Wow, this is one of the better attempts to monetize an environmentalists' identity. This could literally be a wrapper around bing/google, very little investment. Build out the tree-planting department as you scale income, without having to solve the hard technical problems at all.
Kudos to them! This should be an inspirational example whenever people talk about starting a tech company on minimal code.
(Their commitment to transparency is also pretty neat -- way to understand your customers' values, and identify a niche defined by said values. A fantastic differentiator in a market that's generally commoditized these days!)
- foxhop 8y agoIt wraps bing. This is the 2nd time I've come across Ecosia, today I added the add-on to Firefox. Here's to hoping they actually plant the trees!
- mdnormy 8y agoI've seen Pornhub doing similar initiatives. Haven't read any updates whether they did plant all trees that they promised to. No one keeping tab.
- derdot 8y agoNot sure my word is going to mean much, but yes, we do indeed plant these trees :) We also publish regular tree updates to make the impact more visible (latest one is here https://www.youtube.com/watch?v=FeBhY5m9npE& https://www.youtube.com/watch?v=FeBhY5m9npE&) and just now some of my colleagues are in Indonesia: https://www.facebook.com/ecosia/videos/1056643057857650/ https://www.facebook.com/ecosia/videos/1056643057857650/ We also use a ODK-backed system for monitoring, where our partners on the ground fill in surveys about the trees they planted.
- foxhop 8y agoSeems they are a certified B-corp (just looked it up, seems legit). Here is another reference: https://info.ecosia.org/about https://info.ecosia.org/about they have a pretty sizable team. Pretty cool!
- ealhad 8y agoThis is litterally a wrapper around bing. The problem is that the ads are also from Bing — Ecosia doesn't track its users, Bing does.