It's a part of Twitter culture. If you are an unknown person and one of your tweets suddenly goes viral, you get to post a follow-up tweet promoting yourself or

It's a part of Twitter culture. If you are an unknown person and one of your tweets suddenly goes viral, you get to post a follow-up tweet promoting yourself or whatever you want. This person apparently cares about trans rights. I think it started in "black twitter". People would post jokes and it one of them took off they'd post a link to their SoundCloud page asking people to check out their "mixtape". Others started joking that they don't have a SoundCloud, but check out my book/art/Ruby package/craft beer.