1/ Listen 2/ ask open questions vs. "sell" your idea/product: to understand their pain points, the purchasing process, their objection (which you can answer 1

1/ Listen 2/ ask open questions vs. "sell" your idea/product: to understand their pain points, the purchasing process, their objection (which you can answer 1 by 1) 3/ Ask hard questions "what's your budget", "what's our competition", "Why would you purchase from us vs Monster co.?" 4/ know how to shut up when you have asked a question (the 1st who speaks has lost) 5/ Be fair and confident in the value you are selling (otherwise it's a shitty job to sell crap) + check the related question "how to close a sale": http://news.ycombinator.com/item?id=1897543 http://news.ycombinator.com/item?id=1897543 Deer vs rabbit or Elephant hunters: http://www.bothsidesofthetable.com/2009/09/16/most-startups-should-be-deer-hunters/ http://www.bothsidesofthetable.com/2009/09/16/most-startups-...