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It's trust, with aligned incentives. Apple currently doesn't have any method of making money off this information that we know about, and has a lot of goodwill
by hyperpape 8y ago
It's trust, with aligned incentives.
Apple currently doesn't have any method of making money off this information that we know about, and has a lot of goodwill for protecting people's privacy.[0] In contrast, companies like Google and Amazon have well established ways of making money off similar information, and less than stellar reputations. So they'll constantly have a balancing act of "how creepy can we be?" They're trading off marginal losses (the occasional quitter) vs revenue.
Apple is the guy who doesn't drink. Google, Amazon and Facebook are the ones at the bar saying "I can probably handle one more".
[0] To be clear, I'm sure they could ink a deal to make money from this info very quickly. It's just that they don't have anything outstanding.
- sjwright 8y agoThey could ink a deal to make money from our data, but I'm sufficiently confident they stand to lose more by doing so than they could possibly gain.
- dwighttk 8y agoIt'd be interesting to know how much they would lose if they did. There aren't a whole lot of alternatives. Some people currently on iOS would definitely buy Android if they were convinced Apple and Google were equivalent when it comes to selling their data. But how many?
- hyperpape 8y agoYes, I agree. At a minimum, I think it would be a big business model change. If they just exploited this particular bit of information, it would be a small financial gain with a big loss of trust. To make it worthwhile, they'd have to find ways to monetize tons of user data, at the expense of a lot of trust.