"I'm now thinking of doing a business related to self-help, but I'm worried that people will start treating me as one of these people that sell Amway etc :)" Y

"I'm now thinking of doing a business related to self-help, but I'm worried that people will start treating me as one of these people that sell Amway etc :)" Yeah, pretty much. A lot of those programs are like Scientology without the threats. ie, if you're not succeeding, it's because you're not doing the program right, but try my $5000 seminar, it might help. People end up spending so much money that psychologically they don't want to admit that it's a giant waste of money. At least, that's my take. It's snake oil.