3 ms·
I wouldn't be so sure about it. We cannot speak in meaningful way whether Musk's kind of publicity is good or it is bad without considering his target audience
by ordu 8y ago
I wouldn't be so sure about it. We cannot speak in meaningful way whether Musk's kind of publicity is good or it is bad without considering his target audience first. Do we know some group of people who might cheer Musk's behaviour?
I can think about just one possibility linked with age, but found it unlikely: if average age of owners of S, 3 and X models was between 43 and 53 years[1], it would be unlikely to drop significally. Didn't Musk promised for next models to be cheaper (and more affordable for younger generations) than previous?
Though idea of Musk running campain targeting younger and rebellous generations seems implausible for me regardless of price.
[1] https://www.teslarati.com/survey-model-x-owners-income-double-model-s/ https://www.teslarati.com/survey-model-x-owners-income-doubl...