The personal example was anecdotal. The same thought process applies to many people. The GP opines that the Jobsian "he'll choose what's right for you" model i

The personal example was anecdotal. The same thought process applies to many people. The GP opines that the Jobsian "he'll choose what's right for you" model is, as you quoted, right for most people most of the time. I would say that is absolutely not correct, and the iPhone has succeeded despite that model, not because of it: Great integration, software, and branding has overcome an incredible lack of diversity and choice. It isn't a good long-term strategy though.