3 ms·
I assume it's because they think it builds brand loyalty. That is, they believe that the ppl who opt into Pop OS over vanilla Ubuntu, are likely to fall in lov
by smallgovt 8y ago
I assume it's because they think it builds brand loyalty.
That is, they believe that the ppl who opt into Pop OS over vanilla Ubuntu, are likely to fall in love with Pop OS and therefore purchase more System76 machines down the road.
The downside is perceived to be limited since new customers can opt out of Pop OS.
Without inside knowledge around customer retention and top of funnel conversion rate, it's hard to know whether it's a good or bad business decision.
- robotbikes 8y agoPop OS is basically Ubuntu with some additional theming and tweaks to improve the desktop experience and automatically install the various Sytem76 drivers. I think they decided to create their own distro because they were wary that Canonical was going to be more focused on the server space when they decided to shutdown Unity and switch to Gnome for their desktop. System76 decided that they wanted to step up and take a little bit more of an active role in building a desktop experience. In reality there is very little difference from Ubuntu and so you can install any Ubuntu packages or follow any Ubuntu based how-to.