So frustrating when videos I think of as marketing on YouTube are preceded by other ads. I get that this content is from theverge, not Microsoft, but the same

So frustrating when videos I think of as marketing on YouTube are preceded by other ads. I get that this content is from theverge, not Microsoft, but the same could be said for YT shoving ads at you when you're already just trying to watch a movie trailer. I'm sure a lot of folks rarely watch many entire segments of ads unless it's on their terms. Does further ad-walling that content not just reduce the overall number of eyeballs? It's like the only ad metrics seen as meaningful are the hostile ones..