As true as this may be in much of industry, it doesn’t really apply to the fine art marketplace Sachs is operating in. Through video pieces like this and by lea

As true as this may be in much of industry, it doesn’t really apply to the fine art marketplace Sachs is operating in. Through video pieces like this and by leaving intentional imperfection (ave might say “apprentice marks”) in finished sculpture, Sachs makes his studio practice a part of the work. By developing & communicating the unique processes he uses, Sachs imbues his sculptures with origin narratives, adding market value as collectors consider not only the object but the performance that brought it into existence. Being able to talk about all the unneccary hoops they jumped through to make a piece is a definite boon. Finally, since a tremendous portion of the work coming out of the Tom Sachs studio was physically produced entirely by assistants, Sachs-dictated processes help to center Tom himself in the work while reducing the authorial role of assistants. Collectors aren’t interested in the comfort or intentionality of some no-name assistant. At the end of the day, today’s collectors aren’t buying for a specific end product— they’re buying for an artist’s name and the STORY of the work. Better story -> bigger valuation -> More effective tax shelter