This particular product is pretty easy to think of if you have a little bit of experience with marketing. What it does is add a common feature found in marketi

This particular product is pretty easy to think of if you have a little bit of experience with marketing. What it does is add a common feature found in marketing automation/CRM systems to Gmail, a massively used platform. It essentially unbundled a feature from a specialized product and made it available as on add-on on a prosumer product. If you look at large platforms like Gmail, you can probably find isomorphic ideas.