I suppose the idea of selling only to those who can pay is in Wind River DNA. I worked for a company that WR bought in 2000. We had a product where it was poss

I suppose the idea of selling only to those who can pay is in Wind River DNA. I worked for a company that WR bought in 2000. We had a product where it was possible for a small shop to get a license for 1000 USD or so. Wind River canceled that and the cheapest license became at least 15K. The claim was that the money came from big customers and it was “wasteful” to deal with smaller guys. Yet it was the small guys that provided effective advertisement for the product to bring attention of bigger customers.