They are a B2B company. Their clients pick the strawberries like this, so when they get to the supermarket shelves in the other side of Europe they're red. If

They are a B2B company. Their clients pick the strawberries like this, so when they get to the supermarket shelves in the other side of Europe they're red. If you make a robot that can only pick ripe fruit... well, you're up for a nasty surprise.