Not really beating the system, more using it to our advantage. The half price offers in the UK big 4 come around often enough that paying full price, or even 3

Not really beating the system, more using it to our advantage. The half price offers in the UK big 4 come around often enough that paying full price, or even 3 for 2 is almost never needed on basics. We'd go to Tesco once in a while just for promotions, come out with 6 months worth, then do the regular shop at Aldi. I remember reading that many of the costs of the in store offers and promotion are actually pushed to the supplier. Leaving Tesco, Asda etc on same margin as before. I suspect this hits smaller suppliers disproportionately.